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Catch-Up Session – Introduction to Social Media, 7pm

THE VOICE OF THE UK'S AGRICULTURAL SHOW INDUSTRY

The Association of Show and Agricultural Organisations (ASAO) brings together the UK’s vibrant agricultural, horticultural, equine and countryside events. Led by people with decades of hands‑on experience, the Association offers members trusted guidance on everything from legislation and health and safety to operations, marketing and best practice.

We are proud to have HRH The Duchess of Edinburgh GCVO as our Patron, reflecting the heritage and importance of our sector.

Our Events

Browse the events we host for our members across the year.

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Education

The ASAO supports the delivery of a whole host of curriculum-based educational activities.

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The Suppliers

Recommended suppliers to the show industry

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The ASAO is informative, approachable and a great resource for help in planning our show. They have helped our team in terms of regulations, brainstorming and general advice. It is reassuring to know we can turn to the ASAO if needed.

Taunton Flower Show

Exclusive Membership Benefits

1/7

Advice & Expertise

Get instant access to experienced event organisers who act as your first port of call for advice. Whether by phone, email or through our member network, you’ll tap into trusted expertise - plus regular newsletters to keep your whole team informed!

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2/7

Monthly Online Support Sessions

Take part in our monthly online training sessions, designed as informal learning opportunities for event organisers. Each session features a guest speaker, focused topic or practical Q&A, giving you the chance to learn, share experiences and stay up to date with current issues throughout the year.

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3/7

Health & Safety Advice

Our Health & Safety Adviser is available at anytime to answer your questions via telephone or email to give you peace of mind when planning your events. Members are automatically subscribed to this service for reassurance and guidance on all aspects of this complex area.

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4/7

Ticket Exchange

Request and share complimentary tickets with other show organisers to attend events and broaden your insight. Members are eligible for a pair of tickets to any of our member shows.

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5/7

Members' Portal

Access our Members' Portal, which is filled with guidance notes, best practice documents, useful templates and operational resources and practical advice to support the planning and delivery of your events.

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6/7

Discounted PPL

Do you play music at your event? Take advantage of our discounted Phonographic Performing Licence arrangements that save time and money.

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7/7

Networking

Connect with peers at our regional meetings, interactive Learning Days (held in the spring) and at our annual Autumn Conference (November). We also provide a dedicated Facebook group for our members to ask questions, gather ideas and support one another.

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Latest Agricultural News

Annual Conference dates for your diary!

24 Mar 2026

2026 Learning Day Report

24 Mar 2026

2026 Regional Meeting Dates

05 Jan 2026